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 With active shopping behavior providing the richest set of anonymous consumer data possible, aCerno's predictive modeling and real-time ad decisioning mean you can rely on always reaching the right audience. It's simple, an open secret that direct marketers have known for many years, and that brand marketers can finally capitalize on: The way a consumer shops and the things he or she buys tell you more about who that person is than demographics or other commonly used proxies.
aCerno creates custom audiences from this data to suit your brand’s particular needs. Whether your objective requires targeting based on pure product- and shopping-based behaviors, or on more traditional demographics and psychographics – or any combination of them all, aCerno offers unmatched flexibility in built-to-suit audience development.
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